SmokedNGrill
Hospitality
Social Marketing
Newcastle
2025
SmokednGrill is a popular local restaurant that specialises in serving smash burgers and other grilled delicacies, offering a casual yet exciting dining experience. With a focus on quality ingredients and bold flavours, they aim to provide customers with a memorable meal that keeps them coming back. Their menu is designed for burger enthusiasts, with creative takes on classic dishes and a variety of mouthwatering options for all tastes.
Summary
We manage SmokednGrill’s social media accounts, developing engaging content that fosters trust and builds a consistent tone of voice around the brand. Through strategic posts, we highlight their unique offerings, connect with their audience, and maintain a strong online presence, ensuring that the brand resonates with customers and creates lasting relationships.
Challenge
With a growing number of restaurants in the area, SmokednGrill faced the challenge of standing out amidst fierce competition. Many establishments in the local market offer similar dining options, making it difficult to distinguish themselves and attract new customers.
To make an impact, SmokednGrill needed a strategy that would not only showcase their unique offerings but also highlight their commitment to quality and flavour.
Solutions
We developed a targeted social media strategy that focused on showcasing SmokednGrill’s signature dishes, exceptional customer service, and unique brand personality. By creating relatable, engaging content, we built trust with their audience, ensuring SmokednGrill stood out in a crowded market and grew a loyal customer base.
